Privacy Policy

Effective date – May 19, 2022

Welcome to (the “Site”). We understand that privacy online is important to users of our Site, especially when conducting business. This statement governs our privacy policies with respect to those users of the Site (“Visitors”) who visit without transacting business and Visitors who register to transact business on the Site and make use of the various services offered by Backyard Sustainability (collectively, “Services”) (“Authorized Customers”).

"Personally Identifiable Information"

Refers to any information that identifies or can be used to identify, contact, or locate the person to whom such information pertains, including, but not limited to, name, address, phone number, fax number, email address, financial profiles, social security number, and credit card information. Personally Identifiable Information does not include information that is collected anonymously (that is, without identification of the individual user) or demographic information not connected to an identified individual.

Sensitive Information

You should never submit sensitive information such as social security number, health information, ethnicity, religious beliefs or criminal background on this website. If you do, it will be subject to this Privacy Policy.

Children's Information

Backyard Sustainability does not (knowingly) collect personal identifiable information form children under 16. If by accident such information was collected, please contact me at to have it removed.

What Personally Identifiable Information is collected?

We may collect basic user profile information from all of our Visitors. We collect the following additional information from our Authorized Customers: the names, addresses, phone numbers and email addresses of Authorized Customers, the nature and size of the business, and the nature and size of the advertising inventory that the Authorized Customer intends to purchase or sell.

What organizations are collecting the information?

In addition to our direct collection of information, our third party service vendors (such as credit card companies, clearinghouses and banks) who may provide such services as credit, insurance, and escrow services may collect this information from our Visitors and Authorized Customers. We do not control how these third parties use such information, but we do ask them to disclose how they use personal information provided to them from Visitors and Authorized Customers. Some of these third parties may be intermediaries that act solely as links in the distribution chain, and do not store, retain, or use the information given to them.


Display ads

Third-party advertising and advertisements are used on this site, which may also use cookies. Your personal identifiable information with this site’s ad providers is not shared.

Retargeting ads

Backyard Sustainability, from time to time engages in remarketing with third-party companies, like Facebook, Twitter, Tumbler or Google, to market the site. Using cookies from your past visits may be used by these companies to serve ads.

Affiliate Program Participation

Backyard Sustainability may engage in affiliate marketing by embedding tracking links into the website pages and posts. If an affiliate link is clicked on, your browser is able to be tracked via cookies from the affiliate for the purpose of a commission.


Backyard Sustainability participates in the Amazon Services LLC Associate Program, and may earn fees from their affiliate advertising program, through their links to Backyard Sustainability posts customized links provided by to track referrals to their site. The Amazon Associates program uses cookies to track visits to assign commissions on these sales.


You may subscribe to the newsletter, which may contain tracking pixels. These newsletters may be sent to convey information or as a means to send advertising. The pixels are used to show how successful the campaign is, by registering if you open an email or ask to opt out. This way we know how to adapt future emails and newsletters to the interest of users. The information is not shared.

How does the Site use Personally Identifiable Information?

This information may be used for the following purposes:

  • For the purpose of sending you promotional material, including newsletters. An opt-out link will be included in each email promotion;
  • For administrative communications, such as administrative emails, confirmation emails, technical notices, policy updates, and security alerts;
  • In response to your comments or inquiries;
  • You will receive user support from us;
  • Ads on the Website are tracked and measured;
  • For the purpose of processing payments you make through the Website; or,
  • Aims to prevent unauthorized or illegal activity, investigate, and deter it.

With whom may the information may be shared?

Furthermore, third-party service providers may be used for certain aspects of the Website. The way these third parties use your personal information is governed by their respective privacy policies. Currently, the Website uses these third-party providers:
Google Analytics – This website tracking tool provides information such as referring websites and user actions on the Website. Your IP address may be collected by Google Analytics, but no other personal information is captured.

Aweber– is a service for delivering email updates and newsletters. It stores your email address and name so that we can send you these communications.


We are not currently sharing your personal information with any third-party applications. From time to time, this list may be amended at the sole discretion of the Website.

We will not sell, distribute, or reveal your email address or other personal information without your consent unless required by law; however, we may disclose or transfer personal information collected through the Website to third parties that acquire all or a portion of our business, whether as the result of a merger, consolidation, or purchase of all or a portion of our assets, or in connection with a bankruptcy or reorganization proceeding brought by or against us.

How is Personally Identifiable Information stored?

Personally Identifiable Information collected by Backyard Sustainability is securely stored and is not accessible to third parties of Backyard Sustainability except for use as indicated above.

What choices are available to Visitors regarding collection, use and distribution of the information?

Visitors and Authorized Customers may opt-out of receiving unsolicited information from or being contacted by us and/or our vendors and affiliated agencies by responding to emails as instructed, or by contacting us at

Publicly Visible Information

By creating a user profile or commenting on this website, certain information may be publicly visible.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns.

Are Cookies Used on the Site?

Cookies are used for a variety of reasons. We use Cookies to obtain information about the preferences of our Visitors and the services they select. We also use Cookies for security purposes to protect our Authorized Customers. For example, if an Authorized Customer is logged on and the site is unused for more than 10 minutes, we will automatically log the Authorized Customer off. Visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using, with the drawback that certain features of the website may not function properly without the aid of cookies.

Cookies used by our service providers

Our service providers use cookies and those cookies may be stored on your computer when you visit our website. You can find more details about which cookies are used in our cookies info page.

How does Backyard Sustainability use login information?

Backyard Sustainability uses login information, including, but not limited to, IP addresses, ISPs, and browser types, to analyze trends, administer the Site, track a user’s movement and use, and gather broad demographic information.

What partners or service providers have access to Personally Identifiable Information from Visitors and/or Authorized Customers on the Site?

Backyard Sustainability has entered into and will continue to enter into partnerships and other affiliations with a number of vendors. Such vendors may have access to certain Personally Identifiable Information on a need to know the basis for evaluating Authorized Customers for service eligibility. Our privacy policy does not cover their collection or use of this information. Disclosure of Personally Identifiable Information to comply with the law. We will disclose Personally Identifiable Information in order to comply with a court order or subpoena or a request from a law enforcement agency to release information. We will also disclose Personally Identifiable Information when reasonably necessary to protect the safety of our Visitors and Authorized Customers.

How does the Site keep Personally Identifiable Information secure?

All of our employees are familiar with our security policy and practices. The Personally Identifiable Information of our Visitors and Authorized Customers is only accessible to a limited number of qualified employees who are given a password in order to gain access to the information. We audit our security systems and processes on a regular basis. Sensitive information, such as credit card numbers or social security numbers, is protected by encryption protocols, in place to protect information sent over the Internet. While we take commercially reasonable measures to maintain a secure site, electronic communications and databases are subject to errors, tampering, and break-ins, and we cannot guarantee or warrant that such events will not take place and we will not be liable to Visitors or Authorized Customers for any such occurrences.

How can Visitors correct any inaccuracies in Personally Identifiable Information?

Visitors and Authorized Customers may contact us to update Personally Identifiable Information about them or to correct any inaccuracies by emailing us at

Can a Visitor delete or deactivate Personally Identifiable Information collected by the Site?

We provide Visitors and Authorized Customers with a mechanism to delete/deactivate Personally Identifiable Information from the Site’s database by contacting. However, because of backups and records of deletions, it may be impossible to delete a Visitor’s entry without retaining some residual information. An individual who requests to have Personally Identifiable Information deactivated will have this information functionally deleted, and we will not sell, transfer, or use Personally Identifiable Information relating to that individual in any way moving forward.

Your rights

These are summarized rights that you have under data protection law

  • The right to access
  • The right to rectification
  • The right to erasure
  • The right to restrict processing
  • The right to object to processing
  • The right to data portability
  • The right to complain to a supervisory authority
  • The right to withdraw consent

What happens if the Privacy Policy Changes?

We will let our Visitors and Authorized Customers know about changes to our privacy policy by posting such changes on the Site. However, if we are changing our privacy policy in a manner that might cause disclosure of Personally Identifiable Information that a Visitor or Authorized Customer has previously requested not be disclosed, we will contact such Visitor or Authorized Customer to allow such Visitor or Authorized Customer to prevent such disclosure.

Links: contains links to other websites. Please note that when you click on one of these links, you are moving to another website. We encourage you to read the privacy statements of these linked sites as their privacy policies may differ from ours.